PayPal Stories Archive

PayPal’s Super Bowl® Ad Debuts New Money Brand Campaign
PayPal has been a pioneer in payments since coming on the scene as one of the world’s first digital wallet solutions in 1998. We’ve long stood for new money – and now we’re claiming it.
 
Today, we released New Money – our first global brand campaign as an independent company that introduces our vision for the future of commerce. New Money represents a new PayPal that’s ready to lead a transformation in the financial industry and highlights the ways that PayPal technology reimagines money so it can serve all of us.
 
We’re entering the greatest period of disruption in the history of the financial system – moving from physical cash to the digitization of money, from an exclusive system to one of inclusion, and toward a financial world that is faster, safer, more secure and less expensive.
 
Our New Money ad and brand campaign is a celebration of this shift, a nod to how technology can drive real change, and a promise that we will lead in democratizing how people manage and move their money.
 
You can view our New Money ad below, but be sure to also watch for it during the first quarter of the Big Game.

 
To learn more about New Money and our vision for the future of commerce, check back on the PayPal Stories blog on Monday, February 8.

Greg Fisher, VP of Global Brand Marketing, PayPal

Stay up to date.

Sign up to receive the latest news to your email.

Subscribe