Unless you already have a tried-and-true business model established, the goal of your first few years is to test the viability of your idea. And while small business owners are Jacks and Jills-of-all-trades, it's important to recognize when it's more cost-effective—not to mention sanity-saving—to rely on experts instead of reinventing the wheel yourself.
PayPal has
hundreds of partners focused on helping small businesses start and grow successful businesses. Their services are integrated with our payment platform and cover a range of critical business functions: from accounting and marketing, to shopping carts and ecommerce platforms.
Choosing the right e-commerce platform for your business
The costs associated with building your own online store can be high—into the six-digit range for design, development, employment, and testing—not to mention the technical expertise required to integrate applications such as a merchant service. That’s why many small businesses rely on an all-in-one solution to build their ecommerce websites, rather than spending precious time and budget reinventing the wheel.
BigCommerce is one such provider. A PayPal partner since its beginning, BigCommerce is a popular choice for small and medium-sized businesses. It has put considerable R&D into road-testing its e-store templates and secured hosting to help you launch an engaging and beautiful store. Also the team has built in all the latest features and best practices for better search rankings, faster page loads and higher conversion to help you grow sales. They also offer seamless apps to help you streamline your daily operations, from marketing, to logistics, shipping, inventory, and taxes. And the tools integrate with the PayPal merchant service and payment gateway.
The combination of BigCommerce and PayPal gives you a powerful ecommerce platform and payment solution that not only helps generate more traffic, but also gets your customers through checkout with fewer screens and fewer clicks on almost any device.
The partnership in action: Redshift Sports
Redshift Sports makes innovative components for the high-end cycling and triathlon market. Finding an e-commerce partner that reflected their high quality was essential; choosing a seamless, simple checkout experience was also crucial. For them,
partnering with BigCommerce and PayPal was the obvious choice.
“We wanted people to be impressed by the quality of our products, and we knew our website had to reflect that,” says Redshift Sports co-founder, Stephen Ahnert. “BigCommerce was a natural choice for us. It let us build a really high-quality website and present our brand in the best way possible. It also integrates our shipping and fulfillment service as well as our inventory-management platform – it’s all tracked automatically.”
An added benefit of choosing BigCommerce was the seamless integration with PayPal. "When we set up our BigCommerce web store, we set up our PayPal payments at the same time. It was essentially a turnkey operation," says Ahnert."When a customer is checking out, they're going to be using a process they're really familiar with and that they feel secure with."
The partnership is one of innovation to help Redshift Sports grow. Ahnert adds, "I feel like, regardless of what happens in the future in the ecommerce space or with regard to payments, both BigCommerce and PayPal are going to be at the forefront of that technology."
Choose your partners
From turnkey ecommerce solutions to accounting and marketing services, our partners have everything you need to launch and grow a successful business. Plus, every solution has PayPal built in for ease of integration, so you can start selling quickly.